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Blue Yonder SCPO Solution Architect with Demand/D360 and Fulfillment: PEN130

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Blue Yonder Professonal Service Consultant - JDA Software Consultant

Blue Yonder Solution Architect Architect - JDA Solution Architect


Blue Yonder ESP  / Enterprise Supply Planning Solution Architect


Customer focused, results oriented Demand driven planning and execution solution to accelerate digital supply chain management transformations, S&OP, SNO, and ERP with over 20 years of professional experiences. The experiences focused on leading mission critical manufacturing operations, integrated enterprise architect solution delivery to customer, harness innovative AI offering in life science, medical devices, hi-tech Data Center, Retail, CPG, Direct Seller and semiconductor solutions. Proficient in Oracle VCP suite (ASCP, PS, GOP, and Demantra), Oracle E-business suite (Order Management, Procurement, Financials, Manufacturing, and CRM), JDE (APS, SNO) and BY/JDA/Manugistics Network SCPO, Kinaxis rapid response and merchandizing planning.

Skilled in collaborative demand management and replenishment, defining technical architecture and strategy, problem solving with statistical analysis. Strong record of success spanning 20 years in the areas of information technology, solution architect, program management, and business transformation within Fortune 500/1000 corporations and startup environments with proven ability to solve business issues managing costs and risks in Cloud environment.

Core Competencies: Implemented Oracle 11i/R12 Manufacturing, Financials, VCP, Demantra, ASCP, Order Management, Inventory, Purchasing, CRM, BY/JDA/Manugistics (SCPO, Fulfillment, ESP, Collaborate, Demand 360, OrdOpt, DA,TMS, S&OP), Optimization, SAP PP/MM, Manhattan Associates and Clarify systems. Excellent communication, exceptional team-builder and motivator, business process transformations, global delivery and project management with AI, Big Data, Cloud/SaaS/BPO to reduce cost.


ERP & SCM:     Oracle 11i, R12 Manufacturing, Distribution and Supply Chain (VCP,ASCP), Financials, SAP SD/PP/MM, CRM, BY/JDA/Manugistics 6.x/7.x/8.x/2016 SCPO, Collaborate, Demand 360, DC, Fulfillment, ESP, MP, Strategy, Transportation, JDA S&OP, JDE (APS, SNO), i2, Icarian, PeopleSoft 8 & 9, SAS and Demantra 6.x, 7.x, 12.x

Retail Apps:      TXT/Aptos, Triversity POS, Retek, SAS/MarketMax, Manhattan Associates, ADS Retail and Kiosks.

Web Apps:       WebLogic 6.x/7.x, JBoss 3.5.x, IIS 4.0, 9iAS, OWB, Web Sphere, WebMethods B2B, EAI, Crossworlds and Scopeland

TOOLS:            Discover 2000, SQL, ODI, MS VSS, ClearCase, Mansim/x, Primavera, AS, MS Project, SAS, APAg, SPSS-X, Essbase, Cognos, Caliber, AI/ML, Neural Network, Big Data, Hadoop, MapReduce

LANGUAGES:   C/C++, Java, XML, HTML, JSP, PL/SQL, SQL, Report 2.5, Lisp, Python, and FORTRAN.

Standards:        J2EE, CPFR, Rosetta Net, BPwin and EDI standards for B2B integration.

RDBMS:           Oracle 7.3.x, 8i, 9i & 10g, 11i, DB2, SQL/DS, MSSQL Server

Cloud Services: Amazon Cloud (EC2), Oracle Managed Cloud Services, JDA Cloud, Google Cloud Web Service

Methodology:   Oracle AIM, Custom Development Method (CDM), SCOR, Machine Learning and Artificial Intelligence



Supply Chain Consultant

(2005 – Present)

    Delivered solution with supply chain transformation in APS (ASCP, PS, and VCP & Demantra), Manugistics/JDA Demand 360, Fulfillment, Order Opti, Dynamic Allocation, Transport and S&OP process to synchronize Supply and Demand for Enterprise Planning. Implementing custom Product hierarchies and data streams for Demand Planning, Supply planning, Transportation planning for Medical Devices, Semiconductors, Food & Beverage, CPG, Retail, global Toy manufacturing, personal care and beauty products. and Hi-Tech data center servers.

    Managed Demand Management, Supply Chain Management and S&OP projects for Fortune 100/500 companies and partnering with System Integrator (Deloitte, Oracle, IBM, BY/JDA, P4D, TCS, Infosys and Cognizant) providing total solution ownership. Delivering professional service in the areas of ERP, SCM, TMS, SCPO, Demand Management, S&OP, AWS Cloud computing, Oracle Clod, Google Cloud, JDA Cloud, web services, Business transformation, system integration and client engagement sales process to save more with efficient operation and improve customer satisfaction.

Client: Hallmark Cards, Inc, Kansas City, MO  Functional Lead     (2021)

     Implemented and designed Demand Planning and Replenishment Planning solution for Cards, SBT, VMI, Ornaments and VM/Fixtures distributed at Retail stores for Everyday and Seasonal products using BY 2021 Demand 360, Fulfillment, BTL and Allocation integrating with CatMan and SAP ECC, OTC source on AWS cloud platform.

     Developed RICEFW focusing on Functional Design, Data Mapping, Configuration, Functional Unit Testing, QA and collaborating with Technical Team to manage plan to produce/procure workstreams and drive design sessions for confirming solutions with cross-functional and clients using sprint Azure DevOps.

     Lead Integrated business planning (IBP) solution for aligning merchandize planning business into financial, supply chain and operational resource requirements. Integrate with IDW and MicroStrategy Analytics to generate retail rating, demand/supply dashboards, reconciliation reports for Sales and Operation planning.


Client: Multinational personal care and beauty products, San Francisco, CA       Techno-Functional Lead     (2020)

     Managed and supported TXT Retail and Aptos advanced merchandising system for demand planning and forecasting integrating with MCS, E3 interfaces and Rundeck batch Job scheduler. Developed plan to create promotion Events and cleansing process for store closing during Covid Pandemic to support business partner.

     Implemented and configured functional solution design for Forecasting Replenishment and Assortment plan using Dimension hierarchy, Demand 360, stored measures, Cleansing History, Lost Sales, Moving Events, Time horizon, Seasonality manager, Demand classification in Blue Yonder (BY) 2019 Toolkit to publish and transfer forecast to FF, OrdOpt and Dynamic Allocation.

     Developed UAT test scenario steps from business stake holder and executed scenario’s with master data interfaced from MCS in Blue Yonder Test environment to support newness planning, core forecasting, promotion events and animations with D360 worksheet and forecast accuracy reports. Managed user creations with security role to demo for a successful UAT scenario and resolve QA issues. Participated in data mapping exercise conducted with the joint efforts of the Sephora Business, Technical and Blue Yonder teams to finalize TDD.


Client: Peningo Systems / Mattel, Inc. Toy manufacturing company, El Segundo, CA              

Solution Architect        (2019)

     Simplified Rolling Mix process solution with Technical Lead for Demand Planners using JDA Flexible Allocation Tool improving Need to Produce (NTP) minimum order quantiles at Plant Sources. This process saves a high level of manual effort managing rolling mix product by Demand and Supply Planner.

     Implemented and configured Automated Rolling Forecast based on annual customer quota globally using Demand 360 and JDA 2018 Toolkit. Demand and Inventory variances between actual shipments (both positive and negative) cause the sources to see the NTP change within the frozen zone.

     Architect Pallets planning solution using Open Stock, OSA levels from Demantra based on PPM process and place demand against non-pallet in JDA. It is very critical to Mattel Demand Planners due to lack of visibility to the consumption of the pallets. Pallet forecast from Demantra contains OS and OSA level detail, exploded from BOM components in JDA interfaced from ODS.

Client: Peningo Systems, Inc. / PolyOne Corporation, Plastics Material and Resin Manufacturing Company, Avon Lake, OH. Solution Architect  (2018)

Architect the solution using One Step Migration to upgrade JDA 7.8 version to 2018.1 for SCPO Upgrade with Demand Planning, Collaborate, Fulfillment features and functionality. Like for like upgrade from the current version of solutions (v7.8) to v2018.1.

Managed User Acceptance with global users and developing Business Scenario Test Cases focusing on Product Master Data, Demand Information, DFUMAP, Demand Classification and Update Model, Manage Forecast Model & Algorithm and Parameters, Generate Forecast, Collaborate Worksheet with Planner to Finalize Forecast with market intelligence, Publish Forecast after Reconciliation and Measure Forecast Performance.

Technical overview that includes architecture specifics, batch flows, First install & configuration of the Solution in PolyOne managed services Environment (Dev, QA and Prod), Migration of the batch jobs, related to the JDA Solution and Replenishment Workbench.

Knowledge transfer on ‘User Interface & Navigation’ changes Standard reports in v2018.1, training day in a life with Planner.

Client: Peningo Systems Lumber Liquidators, Toano, VA. Solution Architect for retailer of hardwood flooring. (2018)

     Upgraded and configured JDA Demand and Fulfillment 2017 from 7.8 version in JDA cloud services with functional, statistical algorithm changes and improvements in cleanse history and demand classifications for Lumber Liquidators, a multi-channel specialty retailer of hardwood flooring, and accessories.

     Solution Architect for redesigning Demand Forecasting Hierarchy to align planning organization structure, process, and aggregate groupings to generate, manage batch programs from SAP and achieve consensus forecast number. Implemented time phased conversion factor to convert forecast volume into dollarized volume using average selling price (ASP) in Demand Workbench, Flexible Allocation and Override Manager.

     Trained advanced users in JDA Demand, Demand 360 Hierarchy, Fulfillment in Distribution network, Build transportation loads (BTL) for lane and Order Optimization process to manage purchase orders on Vendors and shipping to DC.

Client: Peningo Systems, Inc. - Mattel, Inc. Toy manufacturing company, El Segundo, CA Solution Architect            ( 2017)

     Implemented and configured JDA 2016 Demand Planning (Toolkit) with demand classifications and tuning for USA and EUROMEA Region and Demand 360 for consensus forecast process for multinational toy manufacturing retail company Mattel. Configured Worksheet for Planner to view hierarchical forecast data and enter market intelligence overrides. Published forecast at Toy Dash DFU level to ESP for supply planning.

     Aligned with the Schedule Cadence using CTRL M server to validate in SIT, UAT and PROD instance for Rolling Mix toys, slow mover forecast and replenishment, Item to Market DFU creation, Customer Orders and POS measures.

     Designed the global DFU dimensional hierarchy to achieve best in class Demand Planning, Enterprise Supply Planning / ESP, Sales and Operation planning (S&OP) integrated with SCPO with core, master and transactional data with transfer supply and demand process using Demantra.


Client: Xerox International Partners (XIP), Palo Alto, CA  Solution Architect         ( 2015- 2016)

     Evaluated JDA 7.8 and 8.2 SCPO, Demand and Collaborate, S&OP functionality to upgrade from JDA 7.4.x version at Xerox International Partners (XIP). Proposed solution and standardize both JDA functionality and business processes based upon industry best practices, lean principles with Weblogic 11, webworks foundation and ODI with SaaS application.

     Designed Forecast consumption with Sales Order for building hi-tech Data Center Servers, Networks, Fibers products in ASCP planning for Google’s Global Capacity Delivery. (2015)

     Developed best in class service level agreement in mission critical central planning system to meet 99.99% availability and monitor key planning parameters, error proofing process and system technology for High Available SLA.

    Consulted Constellation Brand Inc. (CBI) with techno-functional services in JDA 7.6 Demand, Collaborate, S&OP and system integration test scripts, UAT with business user and deployment activities successfully with Deloitte, JDA, P4D and CBI IT Team. (2013-2014)

     Lead security roles and user role assignment exercise in JDA 7.6 Demand Planning, Collaborate and S&OP application. Developed scripts to load Annual Financial planning component into Collaborate application.

Supply Chain Management and System Integration Consulting                                       

 SI Consultant

Implemented Manugistics 6.x/7.x Network Solutions, Weblogic 7.x, Oracle 9i DB and Solaris. Upgraded SCPO, Tansportation and Collaborate modules for demand planning, fulfillment and vehicle load planning. Experienced in sustaining PL/SQL, SQL*Plus, SQL*Loader, and Unix Shell Script programs.

  • Improved the batch processing cycle time over 50% through performance tuning the Manugistics Network Collaborate and Planning process.
  • Evaluated various productions scheduling tool and acquired and installed AppWorx tool to improve daily operations and performance significantly.

 Management & SI Consultant              

Installed and configured Manugistics 6.x/7.x Network Solutions, Weblogic 6.x, Oracle 9i DB and Solaris. Upgraded SCPO, DPEE and Collaborate modules for demand planning, order fulfillment and shipments. Experience maintaining/developing PL/SQL, SQL*PLUS, SQL*LOADER, and UNIX Shell Script programs.

Leading consulting services in an engagement setting on both technical and functional issues in management and installation of Oracle Applications 11i, Supply Chain Management (APS, e-Procurement, Deployment, Order Fulfillment, Exchanges for negotiating).

Installed and configured Manugistics 6.x (SCPO, DPEE, Collaborate), Weblogic 6.x, Oracle 9i DB and Solaris using Citrix. Experience maintaining/developing SQL*Plus, SQL*Loader, and Unix Shell Script programs.

Icarian Software Inc., Sunnyvale, CA               Solution Architect                                           (1999 – 2001)

  • Implemented and customized IWF solution for Healthcare, Financial and Retail industries on time and within resources. Architect the e-business solution with business workflow, internet security and technology focus.
  • Lead technical team in reference data conversion, architect custom solutions and reports, managed Web Form and Offer Package, performance tuning, patch release process and partner resources during Live process.
  • Managed installation and configurations of Oracle 8.x, Web Server, and Application Server and IWF software suite in ASP environment. Administered the application system and resolved security issues for customer.
  • Provided B2B integration solution with IWF, PeopleSoft, and Oracle HRMS for synchronizing new-hire and pre-hire with Web Method. Importing requisition postings and candidates using XML, Java, and flat file.


PROFESSIONAL:         Certified Production and Inventory Management (CPIM) from APICS.

                                                Certified Supply Chain Professional (CSCP) from APICS.

With Peningo Systems, you have another option for retaining the Blue Yonder / JDA Software Functional expertise that you need. We have supported and provided for years IT Consultants with Blue Yonder / JDA Software expertise to "end clients" at the Professional Services level. If you're considering contacting JDA directly to retain a BY / JDA Functional Consultant, please consider Peningo! Please email us at